Purafil, a Filtration Group is a dynamic growing company focused on the manufacture of various products designed to improve the quality of air, water and industrial processes. We are looking for a Digital Marketing Associate to join our growing team! As the sole dedicated Digital Marketing Associate, you will develop a company and product voice for B2B communications. Your work will span guiding customers through the product experience to customer engagement and sales collateral and communications. This is a good fit for someone seeking to not only join but help build a good team environment. Leading candidates are equally skilled in distilling technical information into customer talking points to writing content for thought leadership.
This is an ideal position for someone leveraging 2-5 years of agency or in-house creative marketing experience who is looking for a stable and positive team environment and aspires to execute on-brand content for products that have a global impact.
Job Responsibilities: Must be able to create and edit marketing collateral in any format and transform ideas into words and images for all platforms and formats including but not limited to brochures, newsletters, website content, direct mail, advertising, and publications.Create informative and persuasive marketing communications that nurture acquisition consumers into purchases and then continue the customer journey to increase retention and repurchase ratesStrong foundation in corporate marketing across media platformsConceptual thinker as well as doerTrack record of making the complex and technical simple, but also ability to communicate at a technical levelMust be able to create internal storyboards and video scriptsWork with trade publications on ad (online/print) deliverables and timelines, Create and deliver communication strategy for the brand highlighting the most effective channel to get brand communication to the target audiencePrioritize multiple projects and deliver highly effective and creative work Education and Experience:Bachelor’s degree in Marketing or Communications,3 + year’s or equivalent work experienceExperience with SalesForce.com and Marketo is preferred Core Competencies:Strong and proven marketing background is required; prefer experience in a related filtration field.Moderate proficiency with MS Office, WordPress, and the Adobe Creative SuiteB2B marketing experience within a high-tech company focused on technical marketing collateralExperience managing an editorial calendar to support company initiativesWeb-based creative portfolio demonstrating a range of samples from design to technical contentAbility to communicate advanced technical concepts using plain language and clear imageryA background of enduring the rigors of fast-paced projects and creative environments About UsPurafil, is the global leader in gas phase (chemical) filtration technology. Our products and solutions are targeted towards providing superior levels of Indoor Air Quality in a variety of environments including but not limited to oil & gas; water treatment; heavy manufacturing; cannabis cultivation, electronics & semiconductor manufacturing; data centers; transportation; mining; commercial offices; restaurants & food service; galleries, museums, archives & libraries – for corrosion protection, odor control, health and preservation applications. Filtration Group a leading broad-line manufacturer for a diverse range of products that make the world safer, healthier and more productive. We are the one global partner that truly understands that the success of our customers depends on responsiveness, quality of product and continuity of supply. That’s why we go to great lengths to provide consistent and seamless filtration solutions across an impressive range of business applications. A world-leading provider, we have the experience, resources and scale to accommodate any filtration need — standard or otherwise — with the most precise, advanced and efficient solution around the globe. We offer a level of acumen and accountability no other provider can match. Company values At Purafil, our values – integrity, service, entrepreneurialism, innovation, accountability, adaptability & respectful candor – serve as our guiding framework for how we lead & interact with our teams, make decisions and direct resources. They also provide a structure within which all teammates can focus their energies on achieving core strategic objectives in a consistent manner. Our screening process includes a drug test and background check. Upon hiring we use the E-Verify system to validate status to work legally in the United States.Purafil provides an excellent benefits package which includes healthcare, paid days off, and a 401K plan.Purafil is an EOE, Drug, Tobacco and Alcohol Free Environment.For more information about us, visit our website at www.purafil.com or www.filtrationgroup.com