THE WEED SCENE
HomeRecipesToolsGrowBusinessJobsLocal
Blank monthly planner, an unbranded calculator and receipt paper on a blue-gray desk

Sales planning / understand the drivers

Dispensary Revenue Forecast Calculator

Turn traffic and average order value into a simple sales forecast. Enter transactions per day, average basket size, monthly operating days and a scenario growth rate to estimate daily, monthly, annualized and next-period revenue.

Browse Dispensary toolsBuild your sales scenario
01 / Set the sales assumptions

Traffic, basket and open days

Use a consistent sales-reporting basis for every assumption. The example values and growth rate are not benchmarks.

A growth percentage is an assumption to test. Connect it to a change in traffic, average order value or operating days before relying on it.

Transactions / day—average count entered above
Average order value—USD / transaction on the same reporting basis
Transactions / modeled month—daily count × operating days
Work back from a monthly sales targetPreview the daily transactions required, then apply the rounded count explicitly.

This helper holds average order value and open days fixed. It solves a baseline sales target; it does not apply the growth percentage a second time.

Required daily average—target ÷ order value ÷ open days
Rounded daily goal—whole transactions / open day
Baseline month at that rounded daily count—Rounding up can put the modeled month slightly above the target.

Enter a monthly target to preview the required daily count.





What it calculates
Use the result as a scenario, not a black box
Revenue can be decomposed into two drivers: how many transactions occur and how much each transaction is worth. That makes the model useful for testing whether a traffic strategy, merchandising strategy or pricing strategy has the bigger potential effect.
How the math works
Daily revenue = transactions/day × average order value. Monthly revenue = daily revenue × open days. Annualized revenue = monthly revenue × 12. Scenario revenue = monthly revenue × (1 + growth rate).
Example
At 220 transactions per day and a $62 average order, daily sales are $13,640. Over 30 operating days that is $409,200 per month. An 8% scenario raises the monthly target by $32,736.
Keep price and stock assumptions consistent with Product Pricing and Inventory Turnover.
Use comparable records from Dispensary POS systems. For broader planning, see Setting up a dispensary and Business planning tools.
The SBA guide to realistic forecasting recommends matching forecasts to reporting categories, understanding the drivers of change and reviewing assumptions against actual results.



FAQ
Questions about this calculator
How can a dispensary increase revenue in this model?
By increasing transaction count, average order value, operating days, or some combination. The model makes those levers explicit.
Should taxes be part of average order value?
For operating analysis, use the same net-sales convention as your POS or accounting system.
Can I use hourly traffic instead?
This page is a daily model. Use hourly POS data for staffing and daypart decisions, then roll those transactions into the daily input.


From sales assumptions to operating decisions
Give the revenue a job.
Connect the sales scenario to costs, the break-even threshold and the people needed to serve that traffic.
Profit and costsDispensary MarginBring modeled sales into the operating-profit calculation.Required salesBreak-EvenCompare selling price and variable cost with fixed commitments.Service coverageBudtender StaffingTranslate daily transaction demand into service workload.